Overwatch 2 is getting its Korean Devs to spruce up it's female characters, obviously because of Marvel Rivals.
Look at the concept art they are using to show these "Korean street style" skins they are showing. No man jaw, things showing, girly effeminate poses, mid riffs showing đđđđ.
The comments are spot on, Marvel Rivals (and their gorgeous comic book accurate female skins) ate this game's lunch and this is probably a way to get back some of their fanbase. Some are coping, but even they can tell that this is desperate.
Edit: in case you don't see comments in the archive article you can check the main link. https://www.pcgamer.com/games/fps/overwatch-2-is-launching-another-le-sserafirm-collab-with-more-transformative-skin-designs-guided-by-blizzard-koreas-keen-eye-for-korean-trends-and-street-style/